What is museum big data?
There are many different kinds of metadata in a museum. For instance, all the exhibition information through a long period of time collection, the touring experience of visitors who stepped into a museum, and the information of archives that preserved in a museum, etc. I think the museum big data is all about the information and data relevant to the museum in a long period of time that can be retrieved and analyzed through information technology.
The exchange has the long history that developed from commercial exchange to non-commercial exchange (P217-P219). No matter what forms of exchange that involved in the life of human beings, our society has developed a lot through people’s practice. For example, we exchange good to stimulate economically and gain what we needed. We exchange knowledge to accelerate the development of technology. As a result, exchange museum metadata can also be a good way for us to improve museum management skills, augment the touring experience, and enhance the exhibition efficiency of the exhibits. We can use computer analyze the system to record the information and exchange the information. This exchange is belonging to reciprocal exchange and communistic exchange (P220-221). Because this exchange is not only both benefits to the museums, but also take advantage to the visitors although they just spend a short period of time in the museum. Also, this is not relating to hierarchical relations because of all the date exchange if used for the general public and with non-profit aim. What I want to say more is that this big data can also use for gain profits. This is what described in the chapter “communistic and hierarchical relations are not really even forms of exchange” (P222). For instance, museums can use these big data to formulate recommendation system online or in the app. Also, the users it accumulates could be potential customers for its services and goods.